The SMART(S) Goal Framework

I feel like everyone under the sun has heard of the S.M.A.R.T. Goal framework. If you haven’t, here is what the acronym stands for:

  • Specific
  • Measurable
  • Achievable
  • Realistic
  • Time-bound

The idea is simple: create goals that meet this qualification and you’re much more likely to achieve them.

I posted a thread yesterday that gives 17 reasons you’re not achieving your goals. You can read it here, if interested.

As I reflected on these reasons and the S.M.A.R.T. goal framework, I realized there was something huge missing from it.

The biggest obstacle between you and your goal is STARTING.

We come up with all sorts of reasons to not start our goals.

I need this tool, resource, etc

I have too much going on

I’ll do it next week

I’m not sure

I’m tired

The list of reasons is endless. The reality is, the longer we wait to start, the harder the starting becomes.

So, I decided to add to the framework:

  • Specific
  • Measurable
  • Achievable
  • Realistic
  • Time-bound
  • START

I think where we struggle with this is we think starting has to be some big grand gesture.

But all we want to do is make a small commitment that forces us to take the next step.

This could be sending someone a text, making a payment, putting it on the calendar, etc.

This little action acts as a pre-commitment that significantly increases your likelihood of following through.

This week in the podcast I talk about the Quarterly Review process I do, which is an essential part of my system. It helps me start on 3 new goals each quarter. If you’re interested, you can listen here.


If you want to better understand financial statements, here are 3 ways I can help:

  1. Purchase the Financial Statements Decoded eBook.
  2. Join the Financial Statements Decoded cohort waitlist (next one in January).
  3. Get one-on-one consulting on your financials and make more money (Booked through December 2022).

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